Thursday, November 28, 2019

Compare and Contrast Visual Arts Essay Example

Compare and Contrast Visual Arts Essay Drawing and photography are two similar yet different forms of art. Both compelling in their own respects, both unique in intricate ways. Yet sometimes controversial, even in everyday life. Two simple forms of art that are easily accessible. For example, every time a kid goes to a restaurant they give him or her a pack of crayons with a piece of paper to â€Å"draw†. I know as a small child whenever my family would go on vacation I would always buy a few of those disposable cameras to take photos of the trip. These forms are two common yet beautiful forms of art. Drawing is pretty much anything that leaves a mark behind a movement. There are two commonly used forms of drawing, dry media and liquid media. According to our Getlein text on pg. 146, dry media is described as â€Å"As the stick is dragged over a suitably abrasive surface, it leaves particles of its self behind.†. With liquid media being art in pigments that are in a liquid based substance. Drawings are produced mainly for the expression of one’s self in a way that may not usually be comfortable. It helps let us get to know the real side of people. They also may tell a story with-in themselves. For example, an artist could draw an event that happened and add little subtle details to give us their point of view. Drawings have had positive and negative effects on the society. On the positive side, there have been so many drawings that have captured the true beauty of an object. Negativity in drawing has gone way back and still exists. There were drawings of Jews during the Holocaust that created crude stereotypes that still stick with Jewish people today. Overall I believe that drawing is a thing that has impacted our society in a positive way. We will write a custom essay sample on Compare and Contrast Visual Arts specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Compare and Contrast Visual Arts specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Compare and Contrast Visual Arts specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Photography is the method of recording the image of an object through the action of light, or related radiation, on a light-sensitive material (Britannica). The process of photography produces a photo, photo being from the Greek word

Sunday, November 24, 2019

Amazon Ads For Authors Two Case Studies Showing That They Do Work

Amazon Ads For Authors Two Case Studies Showing That They Do Work Amazon Ads for Authors: Two Case Studies Showing They Do Work Amazon ads have been the talk of indie author town since Amazon opened its AMS platform to all KDP users in 2016. While Facebook ads become increasingly competitive, as Mark Dawson already predicted on this blog back in 2015, Amazon has made huge improvements to their advertising platform, and are progressively becoming one of the most favored channels for marketing a book.Like any other advertising platform, the AMS platform comes with its own challenges and learning curve. And like any other platform, success largely depends on data analysis and iteration. In this post, we’ll analyze two case studies (one fiction, one nonfiction) and try to understand what these authors are doing right.A brief intro to Amazon AMS adsBefore we get into the case studies, it’s important to have a look at what Amazon ads do. If you’re already familiar with them - or have taken the Reedsy Learning course on Amazon ads for authors, or Dave Chesson's video training - you can skip th is part.When judging any advertising platform, you should think about four crucial things:Placement: where do the ads show up?Targeting: how can I decide whom the ads get shown to?Cost: when am I being charged? What is the minimum I need to invest?Analytics: how do I know if my ads are working or not?PlacementThere are two types of ads you can try on Amazon:Sponsored Product: these ads show up on search result listings and other books’ product pages (below the â€Å"also boughts†).The main thing to note is that his targeting is automatic.â€Å"Here’s my logic: Amazon knows! It’s creepy, but Amazon knows what you’re shopping for, what you’ve been looking at, what your interests are and how best to deliver the right advert at the right time.†For more insights into Joseph’s campaigns, take our free course on Amazon ads! Two of the 10 lessons are written by him and he shares everything about his process. On top of that, Joseph's a freelance book marketer on Reedsy. If you’re a non-fiction author looking to self-publish or to dabble with AMS ads, you can get in touch with him and seek his help.Takeaways for nonfiction authors:Try Sponsored Product ads first;If your book’s metadata is well-optimized, go for automatic targeting;Even if the ACoS isn't the best, consider the number of impressions you're getting and the impact in brand awareness.What's your experience with the AMS ad platform been like?   Share your insights with us below. If you have any questions for Annelie and Joseph, feel free to ask in the comments as well!

Thursday, November 21, 2019

Investment Appraisal Assignment Example | Topics and Well Written Essays - 2250 words

Investment Appraisal - Assignment Example Investment Appraisal The growth stage is also evidenced by the existence of sufficient resources that will be enough for the organization to open up to new opportunities. Tyneside gravel organization is currently faced by three main decisions. The first decision that Tyneside organization needs to consider is the need to expand as a way of meeting the demand of more customers. Through expansion it will be possible for the organization to open up to more opportunities. The organization needs to make a stable decision on the need to expand especially because one the area they seek to move in doesn’t have enough sand and gravel which would only add to the inconveniences (McEvoy, 2012). Tyneside gravel organization also needs to make a decision about having a similar stand especially for the autocratic managing director who fears taking into new and innovative methods which are mostly useful in adding to the success of any business. Tyneside organization is also faced by a third and very important dec ision of choosing between the most viable expansion site between Cleadon Hill and Burdon Farm through a consideration of various factors such as market and cost of leasing. Market is one of the major factors that affect the success of a particular organization because it affects both internal and external efficiency thus making it necessarily for Tyneside Gravel to put it into consideration. The issue of the market should be considered relative to Claedon Hill especially based on the fact that one of the management has secured a promise with a top contractor in the region to buy from the company should they decide to take on the Claedon Hill farm. By having the Claedon Hill as a site the company is more assured of a constant income since it will be able to make 240000 tons per year for the first year which is an assured estimate due to the Mowlem agreement. The company also estimates market sales of about 200000 tons per annum for the next three years. Lease is also a factor that the Tyneside Company should consider on the basis of the actual cost of the lease and the amount the company would spend on development of the lease and the time taken for the development as this is likely to affect the viability of the company in future. On signing the Claedon Hill lease Tyneside company will have to part with 500000 dollars which will be paid immediately while the time taken to develop the site will be a year which will cost the company 95000 dollars including the installation of machinery required for use in the site. The Tyneside Company on the other hand should also be able to analysis the Baldon Farm market which has a number of customers within the site but its viability will highly depend on securing more customers on the south. Market sales figures are expected to attract a 300000 tons buying power per annum. On a more positive trend the company expects to have a build on its market by the fifth year of about 900000 tons per year which is expected to continue over the remaining part of the project. The cost of lease in the Baldon Farm too will take into account the actual cost at the time of immediate lease, cost of development and the time that will be taken to end the work. The firm has been offered a deal to pay 700000 dollars at the initial lease coupled with the cost of development which is expected to be about 400000 dollars especially because the area is remote and requires more of infrastructural development. Question 2 Operational risks Every business that seeks to expand its ground is faced by several challenges that are commonly referred to as business expansion risks. Competitive business ex pansio